about the company
providence is a regional title insurance company providing settlement and title research services in the real estate industry.
- branding
- content architecture
- copywriting
- editorial design
- graphic design
- marketing leadership
- social media
my role
i began my post-graduate career with providence as the sole marketer for the company. i worked directly with sales and leadership to create several pieces that were simple yet effective. we expanded the content library very quickly and at the end of my tenure, the sales team had an enablement set that they could use across their markets.
a few years later, i was approached by leadership to return to my post, this time leading and building my marketing team. i was also tasked with overseeing a corporate rebrand to modernize the brand identity for the organization. the rebrand was well received in the market and helped jump-start a renewed content creation strategy.