onyx centersource

about the company

a leader in the travel payment industry, onyx centersource provides clients with tools to efficiently automate commission payment, reconciliation, and recovery.

  • content architecture
  • copywriting
  • editorial design
  • graphic design
  • social media

my role

i joined onyx as a corporate marketing manager, primarily tasked with overseeing marketing efforts related to the company’s core product offerings. i eventually took over design function, developing a team design system and developing templates for collateral creation.

some of the pieces that we focused on were sales sheets, white papers, sales decks, and social media posts. i also developed a set of display ads and large-form print materials that have been used across territories and events.

additionally, i collaborated with stakeholders to develop thought leadership pieces and various campaigns. as a result of these efforts, our marketing team was able to entice prospective clients, eventually resulting in over $1 million in influenced ACV.